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Search Engine Promotion

To rank well for your chosen keywords, make sure the words you choose accurately describe your site, make sure your site follows Google's Webmaster Guidelines, and get lots of high quality links.

Use meta tags and make sure that every page of your site has a unique title tag, a description tag, and a keyword tag. For your meta tags, choose a search term (keyword or keyphrase) that accurately describes your site, use the search term in your title tag, your description tag, your keywords tag, and at least once as text in the body of your page.

Repeating a search term over and over again won't help, just write naturally. Don't choose a generic search term and apply it to every page, be specific and use a different search term and unique description for each page of your site.

Don't use automated programs or schemes to promote your site.

If you are going to hire an SEO service read Google's SEO Info first.

Check your navigation, make sure that it takes no more than two or three clicks to get to any page of your site from your index page. Then visit our Tools section and use the various validators to check your html syntax, you can also check your pages for broken links, misspellings, and more. If your site is really large and has lots of deep links consider making a site map.

Visit Google's Webmaster Tools and sign up to receive free statistics and reports about your site's performance in Google.

Some Search Engine and Directory Info

Google: To check on your site in Google type site:www.yourdomain.com in Google's search bar, you should see all the pages from your site. If you don't see any pages and your site is brand new go to the Google add url page and add your index page. In a short time you should see most or all of your pages listed. If every page isn't listed yet, don't worry, Google will find them soon if you have a good navigation system and you have other sites linking to you. If your site is not new and it is not listed then you can try finding answers in Google's Webmaster Help Forum.

Yahoo Directory: It costs $299.00 a year for a commercial site to be listed with Yahoo. Read: How to Suggest Your Site

If you have a non-commercial site you may be able to submit it for free. Just browse to the appropriate category and click on Suggest a Site.

Yahoo Search: For information about the Yahoo search engine (not the same as the Yahoo Directory) go here: Yahoo Search Submission


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ArtPromote provides professional, affordable website design for artists plus low cost website review services designed to help artists rank higher in the search engines and sell more art.

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